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Downtown, Cairo, Egypt.
Concrete: Solid Menswear in Cairo
The value of a well-fitted suit or a classic blazer in Cairo is not to be underestimated, so if your wardrobe is lacking in this department; it may be time to head to your nearest Concrete branch in Cairo.
Concrete is one of Egypt’s leading menswear labels, with more than forty shop locations throughout the country. They specialise in business and casual wear, covering both basics and sophisticated looks. Some styles at Concrete are simple, yes; but the brand is devoted to producing high-quality Egyptian garments.
Just in time for winter to really set in, Concrete has launched a luxuriously soft line of cashmere scarves and sweaters. Cashmere is a holiday favourite, so be sure to add it to your wish list. Concrete also has a large selection of cotton sweaters, ranging from thin solid coloured crewnecks that are perfect for layering under a jacket to chunky knits with woven patterns. Many sweaters range from 189LE to just under 400LE.
Winter outerwear is on display right now too, in the form of long camel overcoats (1980LE) and stylish blazers in both velvet and corduroy (890LE). While the cuts are not flashy, the detail in their designs will keep these jackets from getting lost in the back of your wardrobe.
Perennial garments at Concrete include their suit collection, dress shirts and trousers as well as accessories. Button-downed collared shirts are priced between 220LE and 240LE, but the collection is pretty standard without much diversity in colour or style. Their accessories collection is a little better off, with quality leather belts priced at160LE and neckties priced at 220LE.
Concrete’s mode of operation in menswear is all about classic looks rather than setting or following trends. However, Concrete has a children’s line as well and for them, we cannot sing the same praises.
Concrete’s children’s line focuses on past trends such as newsboy caps (65LE) for girls and puffy jackets (385LE) for boys. And while it’s true that children grow quickly so their clothes needn’t last as long; we found the quality of Concrete’s children’s line to be lacking, especially when considering the prices. Jeans that your son won’t fit into a year from now shouldn’t cost 239LE.
There is something unique about U Turn, despite the fact that they merely provide copies of world class cuts, albeit very good copies. With several branches around the city, the shop has made a name for itself, almost as good as a name as they would earn by creating something original. But the truth is, U Turn import all their clothes from Turkey and that gives them the advantage of selling the same merchandise at a cheaper price than its local counterparts.
Moving onto the top level, we were pleasantly surprised with the variety of suits in style, colour and models. The prices range between 900LE-1900LE and are Italian cut, though Turkish made. You’ll be able to find whatever you’re looking such as slim fits for very reasonable prices. For a total of 1300LE you can buy yourself a whole new outfit including the suit, shirt, shoes and even socks – leaving you feeling like the chicest man in town.
There is also a selection of blazers sold separately and would work for both casual and more formal occasions. They come in a bunch of colours such as blue and khaki, priced between 400LE-600LE.
The shoe collection wasn’t particularly enticing, carrying mostly casual options though the variety as a whole wasn’t very big. The general price tag for a pair is 300LE.
The atmosphere in U Turn is a pleasant one, with staff who are efficient and helpful without crossing the line into being overbearing. It pays to ask; they are happy to help and make suggestions. With every corner offering something different, we suggest you check it out as soon as possible.