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Heliopolis, Cairo, Egypt.
Claire's: Cute and Girly Accessories in Citystars
Claire's is an international brand renowned for its cheap, girly accessories. Unfortunately, this is not the case with the franchise's branch in Cairo. Most of the merchandise is overpriced, especially considering that their quality is definitely not the best that Cairo has to offer.
Claire’s clearly targets a younger female market with its bright colours, plastic accessories and celebrity-endorsed collections (Hannah Montana, High School Musical, etc). Although the Citystars branch is a tiny shop, it is packed with a decent selection of adorable girly accessories. The layout of the products is definitely not the most practical; similar items are not grouped together. Cluttered and cramped, the space makes it difficult to navigate through the shop.
Claire's targets pre-teen girls and teenagers, so expect to see a lot of glitter and bright colours, but if you are a savvy shopper, you can find a few items that work for all ages, such as their hair accessories, clip-on flowers, earrings and studs, as well as their purses and wallets.
The shop carries everything from headbands and hair clips to flip-flops and sandals. A plastic headband will set you back 50LE; which is a little shocking considering this reviewer found similar headbands sold elsewhere for just 2.50LE. Of course, the difference lies in the fact that the former is made by Claire's.
You can also find a nice collection of handbags at Claire's. Although most cost over 200LE, they are trendy and work for all ages. Hats are also available in several designs and colours. A beach-friendly straw hat costs 147LE.
Claire's adorable earrings are what had this reviewer swooning. Available in funky shapes like teddy bears, the Eiffel Tower, ducks and hotdogs, most earrings are priced at around 100LE, which is a lot considering their size and quality. More conventional earrings are also available, including drop earrings and hoop earrings.
The shop also carries a diverse collection of bangles and bracelets starting at 70LE. You can also find several necklaces appropriate for older women, starting at 80LE.
Other items on offer include a palm-shaped jewellery holder, a keyboard-button-shaped ring, funky pens, best friends key chains, sparkly hair extensions, faux leather wallets, diaries, Capri tights and belts.
Claire's is the shop to go to when you are looking for a cute pair of earrings, or an adorable summery hat, but if you want something more serious and sophisticated, we suggest that you look elsewhere.
We all know when the chilly, wintry weather comes creeping in, all we ever want to do is stay wrapped up in a comfortable cocoon of blankets. Said blankets, however, despite being great at shielding our shivering bodies, do not make for fashionable, or at least socially acceptable, attire. So, resorting to other, more suitable winter apparel, we checked out Kaprun Knits.
Offering her handmade products on all kinds of online platforms, Cairo-based designer, Victoria Kalinina, displays her crocheted fashion in quite a variety. Numerous types of scarves, from braided scarves (400LE) to laid back infinity snoods (420LE) to fringed scarves (390 LE), alongside cute mug cozies (90LE) and coasters, as well as bow-shaped headbands (180-200LE), can all be found artistically photographed on the brand’s Instagram and Facebook accounts. The brand also offers bowties (95LE), as well as kids’ headbands (130LE)
Yearning for a woollen headband, we contacted Victoria right away and she graciously replied on the spot. After discussing all the possible options with the pleasant designer, we went for a medium-sized Burgundy Headband (180LE). What we truly loved was the flexibility of choosing the colour, as well as the size of the headband. The colours in which the knitted pieces come in are quite endless; from warm hues of oranges, browns and reds to cooler hues of blues, greys, purples and greens amongst many others.
Our order was ready to be picked up right at the time we agreed upon a couple of days later, and we picked it up from the designer’s headquarters in Heliopolis. Upon seeing the packaging, we truly knew we had a pleasant surprise waiting for us underneath it; it was adorned with endearing Christmas-themed decorations and heart-warming handwritten notes.
The headband itself not only met, but also exceeded, expectations. It was the exact right fit, feeling quite comfortable yet not loose and staying perfectly in place. The colour was also quite the pretty shade we had imagined.
Kaprun Knits is a charming online brand with plenty of potential; what you see in all the stunning, well-taken pictures is definitely what you get. We loved the superb punctuality and how everything was well-wrapped in perhaps the most simplistically pleasant packaging we’ve ever laid our eyes on. We’ll definitely be refreshing their pages, eagerly awaiting the release of any new designs.