The Definitive Guide to Living in the Capital , Cairo , Egypt

Set along the pristine shores of Egypt’s Red Sea, Kempinski Hotel Soma Bay has once again proven that true luxury is inseparable from responsibility. The resort has been awarded the EarthCheck Gold Certification, a recognition celebrating five consecutive years of excellence in environmental and social sustainability. This achievement reflects Kempinski’s unwavering commitment to protecting the planet while offering the refined experiences that define its legendary hospitality.

A Global Benchmark in Sustainable Luxury

EarthCheck, the world’s leading certification body for sustainable tourism, partners with hospitality brands dedicated to measurable environmental progress. Earning the Gold Certification places Kempinski Hotel Soma Bay among a select group of global hotels that consistently demonstrate leadership in energy efficiency, water conservation, waste reduction, and community engagement.

“Achieving and maintaining EarthCheck Gold Certification is an incredible honour,” said Eric Piatti, General Manager of Kempinski Hotel Soma Bay. “It’s a testament to our team’s dedication and belief that environmental stewardship and world-class hospitality can thrive side by side.”

Tangible Actions, Lasting Impact

Behind the certification lies a series of meaningful initiatives that have reshaped the resort’s operations and minimised its ecological footprint:

• Cleaner Energy Use: In December 2024, the hotel transitioned its heating and kitchen systems from diesel and LPG to natural gas, significantly reducing greenhouse gas emissions and improving air quality.
• Renewable Energy Integration: The resort’s solar panel installations, completed in 2023, now provide a substantial portion of the hotel’s energy needs — generating 10% more power than initially projected in 2024.
• Plastic Waste Reduction: Since September 2024, the introduction of Brita water filtration dispensers across the beach, pools, and Laguna Restaurant has eliminated approximately 15,000 single-use plastic bottles each month, preventing nearly 100 kilograms of plastic waste.

These initiatives form part of Kempinski’s broader sustainability vision — a promise to continually enhance operational efficiency while safeguarding the Red Sea’s natural beauty.

A Promise to Conscious Travellers

Displaying the EarthCheck Gold badge across its platforms, Kempinski Hotel Soma Bay invites guests to experience a luxury stay that cares for both people and the planet. From eco-conscious infrastructure to meaningful guest experiences, the resort demonstrates that responsible travel can be both elegant and inspiring.

As environmentally conscious travel continues to grow, Kempinski Hotel Soma Bay stands as a model for the future of sustainable hospitality — one where sophistication meets environmental responsibility. With sights set on achieving EarthCheck Platinum Certification, the resort remains dedicated to redefining what sustainable luxury means on Egypt’s Red Sea coast.